Cladtek
Marketing & Branding Specialist Jobs in Saudi Arabia
The ideal candidate will be responsible for creating marketing content and distributing it effectively. You will help us create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events. You will collaborate with the sales team to ensure that your marketing efforts support their sales efforts. Finally, your analytical skills will assist you as your monitor and report on the success of your marketing efforts.
Responsibilities
1. Report to Group Marketing & Branding Manager under Cladtek People & Culture
Division
2. Develop and execute brand management plans.
3. Coordinate objectives with marketing, creative, and advertising departments.
4. Analyze and support both category and cluster marketing plans to align with
brand strategy and achieve annual operating plan goals.
5. Ensure brand communication for areas of responsibility are consistent with the
company and brand positioning.
6. Develop and implement media planning, buying, and innovation strategies.
7. Responsible for coordinating the communications output within a company.
Creates and delivers emails, direct mail, brochures, newsletters, and other
publications.
8. Develop business articles and create company literature and other forms of
communication.
9. Develop and implement the business communication strategy.
10. Review, edit, translate and align the business article and/or communication plan
with Cladtek Brand Standard.
11. Supervise and mentor regional internal communication officers Identify brandbuilding
areas.
12. Work closely with the Product Development, Sales, QHSE, and IT Team on
designing visual communication solutions.
13. Translate brand principles, themes, and moods into a strategic framework for
visual expressions.
14. Define and create the visuals across multiple technologies and platforms.
15. Layout digital publications in accordance with corporate branding guidelines.
16. Format and create tables, graphs, and infographics
17. Develop and create visual graphic design and videos (including corporate web
and social media design).
18. Build and maintain relationships with national and global media and agencies.
19. Assess business climate through media engagement, focus groups, and surveys.
20. Coordinate conference, trade shows, and press interviews.
21. Help promote uniformity and consistency of brand.
Qualifications
1. BS in Communications, Marketing, or relevant field.
2. High level of English proficiency is required
3. Excellent writing skills.
4. TOEIC, IELTS and TOEFL is an advantage
5. Storyteller’s / content writing background is an advantage