Digital Marketing Specialist

Virtual Vision

V2 is seeking a passionate and experienced Digital Marketing Specialist to join our team. As a Class (C) local Cloud Services Provider, we pride ourselves on delivering a diverse range of cutting-edge cloud services. The Digital Marketing Specialist will play a pivotal role in driving the growth and enhancing the online presence of our brand through data-driven marketing strategies. This role demands an innovative and self-motivated individual who can work in a fast-paced environment, focused on cloud services.

Responsibilities:

Develop, implement, and manage data-driven digital marketing strategies that align with the company’s goals and objectives.
Create engaging and informative content to promote our cloud services offerings.
Manage and optimize Google Ads, PPC, and SEO campaigns to generate leads and drive sales.
Utilize Google Analytics and other analytics tools to monitor and analyze campaign performance, website traffic, and user engagement.
Develop and manage the company’s social media profiles to increase brand awareness and build a community.
Identify and target the appropriate audience for our cloud services offerings.
Lead conversion rate optimization activities to improve the performance of digital marketing campaigns.
Manage and maintain our website, ensuring it accurately represents our cloud services.
Collaborate with the sales and product teams to develop content that aligns with customer needs.
Manage email marketing campaigns to nurture leads and keep the audience informed about our services.
Stay current with the latest trends and best practices in cloud services marketing and digital marketing.
Monitor the competition and conduct market research to identify opportunities for growth.
Manage and report on digital marketing budget allocations and ROI.
Qualifications:

Minimum 4 years of experience in digital marketing, with at least 2 years in the cloud services or technology sector.
Bachelor’s degree in marketing, eCommerce, Media or a related field.
Proficiency in Google Ads, Google Analytics, and other digital marketing tools.
Experience in managing WordPress websites.
Knowledge of SEO, PPC, Email Marketing, Social Media, and Content Marketing strategies.
Strong analytical skills and data-driven thinking.
Excellent written and verbal communication skills in both Arabic and English.
Demonstrated ability to work independently and manage multiple projects concurrently.
Understanding of the cloud services market and the ability to articulate complex technical concepts in marketing content.

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