Emporium Capital Global Trading
Department: Marketing
Position: Digital Marketing Executive
Reporting to: CMO
Location: Dubai, UAE
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
Responsibilities:
– Launch and manage digital advertising campaigns (SEM, Display, Social, Programmatic)
– Launch and manage optimized social media marketing campaigns
– Set up conversion, pixel, and event tracking on the website and across various digital platforms
– Be actively involved in SEO efforts (keyword, image optimization etc.)
– Prepare online newsletters and promotional emails and organize their distribution through various channels
– Design and implement direct email marketing campaigns
– Create email databases for lead generation
– Provide creative ideas for content marketing and update website
– Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
– Acquire insight in online marketing trends and keep strategies up-to-date
Requirements and skills:
– Arabic and English speaker
– Proven experience as Digital Marketing Executive or similar role
– Excellent understanding of digital marketing concepts and best practices
– Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
– Perfect knowledge of web analytics tools (e.g. Google Analytics)
– Skills and experience in creative content writing
– Analytical mindset and critical thinking
– Excellent communication and interpersonal skills
– BSc/BA in marketing or relevant field