Content Specialist

Job Category:

MSI Digital

Social Media Content Creator

We are seeking a creative and experienced Social Media Content Creator to join our team. The successful candidate will be responsible for developing and executing engaging and compelling social media content that promotes our brand, products, and services. The candidate should have excellent writing and communication skills, a deep understanding of social media platforms, and experience in developing effective marketing strategies.

Your responsibilities:-

Develop and execute social media content strategies to promote our brand, products, and services across various social media platforms (including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube).
Write and create compelling content, graphics, and videos that capture the attention of the target audience, promote engagement, and encourage social media shares and user-generated content.
Develop and execute marketing campaigns that include call-to-actions and interest-generating messages.
Monitor and analyze social media metrics and campaign performance to continuously improve content and campaign strategies.
Collaborate with other members of the marketing team to ensure social media content is aligned with overall marketing objectives and strategies.
Stay up to date with social media trends, best practices, and emerging platforms, and make recommendations to improve our social media presence.
Create content like reels, Instagram stories, TikTok video based on market trends and competitor analysis to individual promote brands.

Skill sets/Experience we require:
Proven experience in social media content creation and marketing (Hands on experience on creating reels and video editing)
Proven experience in developing and executing successful social media content strategies that drive engagement and conversions.
Strong writing and communication skills, with the ability to create compelling and effective content like reels, TikTok videos, Interactive stories etc.
Excellent understanding of social media platforms and their respective audiences.
Experience in developing and executing marketing campaigns with call-to-actions and interest-generating messages.

Proficiency in photography and video editing tools.
Strong teamwork skills with the ability to collaborate effectively with other members of the marketing team.
Ability to adapt to a fast-paced work environment and manage multiple priorities simultaneously.

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