Steps Real Estate Qatar
We are seeking a talented and creative Bilingual Copywriter to join our company. As a Copywriter, you will be responsible for producing compelling and persuasive written content that effectively communicates our real estate offerings. Your work will play a crucial role in shaping our brand image and driving customer engagement.
Responsibilities:
Produce high-quality, engaging, and informative written content in Arabic and English for various marketing channels such as websites, social media platforms, blogs, email campaigns, brochures, and advertisements.
Adapt and localize existing English content into compelling Arabic copy, ensuring cultural sensitivity and relevance to the target audience.
Conduct market research to understand the preferences, trends, and needs of the Arabic-speaking real estate market and use the insights to create persuasive and impactful copy.
Work closely with cross-functional teams including marketing, design, and sales to ensure the accuracy and effectiveness of Arabic/English copies in various marketing materials.
Review and edit content to ensure accuracy, clarity, grammar, and adherence to brand guidelines.
Optimize content for search engines to improve organic visibility and drive website traffic.
Keep up to date with industry trends, language usage, and best practices in copywriting to maintain a competitive edge.
Generate high quality copy for Ads, websites, listings, blogs and more.
Requirements:
Bilingual, fluency in Arabic and English.
Excellent writing, grammar, and punctuation skills.
Previous experience as a copywriter or content writer, preferably within the real estate industry or related field.
In-depth knowledge of Arabic culture, and the ability to create content that resonates with the target audience.
Strong creative thinking and problem-solving skills, with the ability to develop unique and compelling content ideas.
Meticulous attention to detail to ensure accuracy and consistency.
Excellent organizational and time management skills to handle multiple projects simultaneously and meet tight deadlines.
Proficiency in using relevant software and tools, such as Microsoft Office Suite, content management systems, and SEO tools.