Excel Properties Dubai
Digital Marketing Specialist
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. We are searching for candidate with experience in Digital Marketing, Google Analytics, SE0, Web Project Management; Web Development; Web Analytics, Domain Knowledge of Real Estate User Experience,& Security Knowledge.
Responsibilities
Strong experience in SEO, data analytics, marketing campaigns, strategic planning, user experience and web development.
Maintain ownership of all digital channels like Website, social media channels (Instagram, Facebook, YouTube, LinkedIn and Twitter), messaging channels and payment gateways.
Manage, coordinate, and administer all web projects/tasks from the conceptual stages through planning, IT development, content, testing, launch, and closure
Ensure the technical operability & optimization of the website in coordination with IT
Ensure any website integration is implemented maintained correctly
Manage the media planning and budget management across search, Display, Retargeting, Social and any additional new channels
Develop/Manage digital marketing campaigns and ensure they are executed within the budget and timelines
Lead and manage external agencies, ensure business needs and requirements are implemented with high quality and within service level agreements
Develop ongoing web strategy for continued growth – Implement SEM/SEO strategy
Manage the email marketing program. Define email calendar plans, segmentation, measurement, and internal communication in the context of the overall marketing plan
Maintain the company business locations in Google My Business
Updated with industry best practices and trends
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Manage the Managers Expectations and ensuring Marketing Department objectives are met
Maneuver digital marketing campaigns through all areas of the project life cycle
Clearly understand and implement digital marketing campaigns which fit client needs
Provide analytical reporting of campaigns to stakeholders
Qualifications
Bachelor’s degree or equivalent
Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
Experience with SEO and SEM Strong written, verbal and collaboration skills
Should have over 4- 5 years of strong experience in SEO, data analytics, marketing campaigns, strategic planning, user experience and web development.
Real-estate/ properties market experience is a must in Digital Marketing.
Company provides the following:
Competitive Salary
UAE Residence Visa
Medical Insurance
Commission
Full in-House dedicated Administration and Marketing support
Salesforce CRM system
Strong Training and Development