Retail Brand Manager

Job Category:

UFFF GROUP

Retail Brand Manager Jobs in kuwait

RESPONSIBILITES

· Is the brand champion and expert while ensuring brand integrity in all respects.

· Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).

· Contributes to annual brand planning process.

· Sets brand planning calendar, coordinates cross-functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables.

· Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing vehicles.

· Utilizes category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives.

· Collaborates with sales team for specific strategies for clients.

· Represents the company and provides support as needed at various trade shows and conventions.

Plans and executes events and promotions within fan communities.

· Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs.

· Monitors product catalog compliance and testing reports.

· Performs other duties as necessary to support the objectives of division and company.

QUALIFICATIONS / SKILLS

· Key initiative planning and execution

· Consumer communication strategy, planning and execution

· Business and talent management

· Strategic Thinking

· Written and Oral Presentations Skills

· Cross-functional project leadership

· Business analysis

· Consumer insights

· Financial acumen

· Creative development

EXPERIENCE REQUIREMENTS

· 3-5 years of experience in retail

· General brand management experience

· Strong proficiency in Microsoft Excel/Power Point/Word

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