Coldwell Banker
We are looking for a smart, creative individual, who is full of innovation and curiosity to join our Marketing Team-Real Estate- on immediate basis.
We are searching for candidate with all rounded experience in Real Estate Lead Generation, SMO, SMM, SEM (Google & Yandex), SMM, Web Development (WordPress), Web Analytics, Email Marketing, SMS Marketing and Google Analytics.
Responsibilities
Landing page design and development in website builders (WordPress, WebFlow, etc.) or landing page software (Unbounce, LeadPages, etc.) for paid advertisements (Google Ads, Facebook Ads, etc.).
Participate in forming effective paid search strategies
Launch and optimize various Social media and PPC campaigns
Oversee accounts on various search and social media platforms
Be involved in keyword selection and audience targeting
Monitor budget and adjust bids to gain better ROI
Produce reports for management
Write attractive and concise copy for adverts
Suggest and develop new campaigns across multiple channels
Maintain partnerships with PPC ad platforms and vendors
Find ways to reduce risk of click fraud
Keep abreast of PPC and SEM trends
Created and Run Email Marketing Campaigns
SMS campaigns
Requirements
Proven work Experience as a Digital Media Specialist in Real Estate Business
Establish the end-to-end digital marketing capabilities and strategy that aligns with our business needs.
Must have experience in landing page design and development in website builders (WordPress, WebFlow, etc.) or landing page software (Unbounce, LeadPages, etc.)
Proven experience as a PPC Specialist
Experience in data analysis and reporting
Knowledge of SEO and digital marketing concepts
Familiarity with multiple platforms (e.g. AdWords, Facebook, Instagram, tiwtter, LinkedIn, snapchat e.t.c) is preferred
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
Understanding of HTML and XML is a plus
Proficient in MS Office (particularly Excel)
Excellent communication skills
Analytical thinking with strong math skills
Have understanding of all Dubai Real Estate developers and their projects
Available to work immediately
Required Skills and Qualifications
Bachelor’s degree in marketing, communications, or related field
5-7 years of relevant professional experience in digital marketing
Proven success developing and executing digital marketing campaigns.
Solid understanding of SEO/SEM, social media, email marketing, and lead generation
Experience with web analytics tools, such as Google Analytics
Proficiency in Microsoft Office, especially Excel and PowerPoint.